Advertising, Prices, and Consumer Reaction

By - John M. Scheidell

Floor - Floor 1

Published - Washington : American Enterprise Institute for Public Policy Research, c1978.

ISBN 10 - 0844733091

Book Status - 1 Qnty Available with us.

Subject - Advertising. Pricing.

Shelf No - 20

Call Number - 338.521 SCH

Physical Description - 71 p. ; 23 cm.

Notes - Bibliography: p. 67-71.

Book Information

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