Building brands, building meaning : a guide to increasing the financial value of brands through positive meaning
By - Kompella, Kartikeya
Floor
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Floor 2
Published
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Viva Books, New Delhi, 2006
ISBN 10 - 8130903393
Book Status
-
1 Qnty Available with us.
Subject
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Branding (Marketing)
Shelf No
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17
Call Number
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658.827 KOM
Physical Description
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x, 134 pages ; 22 cm