Essentials of Strategic Management

By - Hill, Charles W. L

Floor - Floor 2

ISBN 10 - 1111525196

ISBN 13 - 9781111525194

Book Status - 2 Qnty Available with us.

Subject - Strategic planning

Shelf No - 16

Call Number - 658.4012 HIL 2012

Edition - 3rd ed.

Physical Description - 1 volume (various pagings) : color illustrations ; 26 cm

Notes - Include index.

Book Information

Thorough yet concise, ESSENTIALS OF STRATEGIC MANAGEMENT, Third Edition, is a brief version of the authors' market-leading text STRATEGIC MANAGEMENT: AN INTEGRATED APPROACH. Following the same framework as the larger book, ESSENTIALS helps students identify and focus on core concepts in the field in a more succinct, streamlined format. Based on real-world practices and current thinking, the text's presentation of strategic management features an increased emphasis on the business model concept as a way of framing the issues of competitive advantage. Cutting-edge research, new strategic management theory, and a hands-on approach allow students to explore major topics in management, including corporate performance, governance, strategic leadership, technology, and business ethics. In addition, a high-quality case program examines small, medium, and large companies--both domestic and international--so that students gain experience putting chapter concepts into real-world practice in a variety of scenarios. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

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