Management Science

Call no: 658 CAM 

Physical Description: xiii, 865 pages : illustrations (some color), color maps ; 24 cm + 1 computer disc (3 1/2 in.)

Note: includes index 

This text is intended for use in introductory management science courses for undergraduate business students or MBAs. The focus of the book is model building and the proper use (analysis) and interpretation of model results. It stresses modelling and gives only intuitive explanations of algorithmic and theoretical topics. Computer spreadsheets are emphasized throughout the book as a vehicle for modelling. The book is designed for the non-major and takes a user's rather than a doer's approach.