Marketing Communications: contexts, contents and strategies

By - Fill, Chris

Floor - Floor 2

Published - Financial Time Prentice Hall, Harlow, England, 2002

ISBN 13 - 9780273655008

Book Status - 1 Qnty Available with us.

Subject - Communication in marketing

Shelf No - 17

Call Number - 658.802 FIL 2002

Edition - 3rd ed

Physical Description - 1 online resource (xxxii, 790 pages) : illustrations (some color)

Notes - includes index

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