Principles

Principles and practice of sport management

By - Masteralexis, Lisa Pike , Barr, Carol A. , Hums, Mary A.
ISBN 13 - 9781449691950
Book Status - 1 Qnty Available with us.
Shelf No - 1
Call Number - 796.069 MAS 2015
Edition - 5th ed.
Physical Description - xviii, 606 pages : color illustrations ; 23 cm
Notes - Includes Reference and Index
Book Information

From the basic knowledge and skill sets of a sport manager to the current trends and issues in the sport management industry, the Fifth Edition of this best-selling text provides the foundation for students as they study and prepare for a variety of sport management careers. The authors, all well-known sport industry professionals, show students how to apply their new knowledge and skills to any segment in the sport industry from high school to the international arena. Principles and Practice of Sport Management, Fifth Edition continues to offer historical perspectives as well as thoughts about current and future industry issues and trends. It has, however, undergone substantial content updates in every chapter, including the inclusion of new developments or managerial approaches happening in the sport world, as well as the addition of new chapters on new media in sport and club management. Contains practical advice on how virtual communitites and social networks can affect the job search process and provides updated information on salaries in professional sports. Includes sections on evaluating coaches, programmatic goals, ethics, finances, and marketing as they relate to youth sports. Contains more in-depth coverage of disabilities in sports, new and updated content on the growing safety concerns related to concussions in youth sports through professional sports and within the NFL, and new discussion of the ethical and legal implications of the Jerry Sandusky case. Current Issues section updated with new material on event security and the Boston Marathon bombings

Open Book