Strategic and Competitive Analysis

By - Fleisher, Craig S.

Floor - Floor 2

ISBN 10 - 0130888524

ISBN 13 - 9780130888525

Book Status - 1 Qnty Available with us.

Subject - Business intelligence

Shelf No - 17

Call Number - 658.47 FLE

Book Information

Call Number - 658.47 FLE

Physical Description: xxii, 457 pages: illustrations; 26 cm

Notes - Includes Index

Summary: "This book comprehensively examines the wide spectrum of techniques involved in analyzing business, competitive data, and information. Twenty-four analytical tools are discussed and evaluated with examples to illustrate their most effective application."--Publisher description.

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