Strategic management in the media : from theory to practice

By - Küng, Lucy

Floor - Floor 1

Published - SAGE, London, 2008

ISBN 13 - 9781412903134

Book Status - 1 Qnty Available with us.

Subject - Mass media--Management

Shelf No - 13

Book Information

Call No: - 302.23068 KUN

Physical Description: 1 online resource (248 pages): illustrations

Notes: - Includes Bibliography

Open Book