The

The Global Marketing Imperative

By - Czinkota, Michael R , Ronkainen, Ilkka A. , Tarrant, John J.
Floor - Floor 2
Published - NTC Business Books, Lincolnwood, Ill., USA, ©1995
ISBN 13 - 9780844235509
Book Status - 1 Qnty Available with us.
Subject - Export marketing--Management
Shelf No - 18
Call Number - 658.848 CZI
Physical Description - viii, 308 pages : illustrations ; 24 cm
Notes - Includes index
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