Key Concepts in Public Relations

By - Bob Franklin/et..al

Floor - Floor 2

Published - SAGE Publications

ISBN 10 - 1412923190

ISBN 13 - 9781412923194

Book Status - 1 Qnty Available with us.

Subject - Public relations

Shelf No - 18

Call Number - 659.2 KEY

Book Information

Call No. 659.2 KEY

Physical Description: 1 online resource (273 pages)

notes: includes bibliographies

Key Concepts in Public Relations: Provides a comprehensive, easy-to-use overview to the field Covers over 150 central concepts in PR Paves the way for students to tackle primary texts Grounds students in both practice and theory Takes it further with recommended reading

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