Product plus : how product + service = competitive advantage
By - Lovelock, Christopher H.
Floor
-
Floor 2
Published
-
McGraw-Hill, New York, ©1994
ISBN 13 - 9780070387980
Book Status
-
1 Qnty Available with us.
Subject
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Customer services
Shelf No
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17
Call Number
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658.812 LOV
Physical Description
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xiv, 382 pages: illustrations; 24 cm
Notes
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Includes Index